Avure Technologies

Avure Technologies, Inc. is a food processing company. The company was initially formed as a subsidiary of Flow International, a global leader in ultra high pressure waterjet cutting equipment. Avure was one of the world’s leading producers of industrial-scale high pressure processing (HHP) equipment production. They asked us to develop a brand mark to represent the high pressure sterilization equipment. We implemented a stylized "A" with slight curvature and a drop representative of the high pressure liquid used in their equipment.